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New Year’s Eve Television by guest blogger Bob Lefsetz

New Year’s Eve Television

Who are these people??

Bob LefsetzIf you’re watching television in a linear fashion, using the clicker to bounce from station to station in real time…

You must be a baby boomer. Everybody else got the memo, that visual entertainment is an on demand medium. Something to be called up when you so desire. To the point that a lot of the detritus that flies by on the airwaves is unknown to most people. Like the talking heads on NBC’s year in review show.

How did I know it was NBC?

Because it was their talent and their talent only. I don’t get up early enough to watch the “Today Show,” but I am aware of the Savannah Guthrie/Matt Lauer shenanigans, and when I saw Al Roker too, I knew this was a branding exercise. Kinda sad if you think about it, kinda like the old football team getting back together and believing they’re still relevant, giving it one more college try before time passes them by.

But at least I knew who those people were. The rest of the commentators?

They looked like nothing so much as those people living in their parents’ basements bloviating for VH1. Remember when it was a badge of honor to appear on television? I do, but most of the younger generation does not. Used to be appearing on TV was for the chosen few, like a record deal, now there are so many outlets that everybody gets a chance, and almost nobody breaks through. America is about sales. And everybody on television is selling fame. Can’t anybody say no?

Equally as laughable were the countdown shows. The aforementioned NBC decided to go with a special edition of Seth Meyers’ late night program, the one with anemic ratings that almost no one watches. Howard Stern is the king of late night TV, and he’s on in the morning! But his show repeats all day long so those who care can catch up and in this bizarre media world it’s those who go on after eleven who get the ink, this is the same media that told us Hillary was gonna win, can we stop covering the irrelevant Jimmys?

And the hottest actress of today revealed herself to be an idiot. Never forget, actors read lines, at best they have chameleon-like abilities, assuming they’ve got any talent at all. But as bad as Jennifer Lawrence was, Seth Meyers’ interviewing skills were even worse. He was uptight. Conversation is a skill. Which the late night hosts seem to have forgotten, ever since David Letterman skewed these shows towards comedy. And Meyers’ opening news bits were funny, but a younger Seth Meyers would be poking fun at himself for doing the same SNL shtick more than a decade on.

So we flipped the channel to see Ryan Seacrest, he without personality, hosting an affair with fake enthusiasm featuring talent most of us had never heard of.

I live in a bubble. I watch almost no television. But when I get into a room with a bunch of people and even the young ‘uns don’t know the hit songs, I’m convinced the model is broken. Even the biggest musical acts are niche. We think we’re still living in the MTV era, when if you’re on that channel everybody knows your name, but today no one knows most of the names, but if you admit this you’re castigated as an out-of-it pariah, who made these people the hipster police? Wear your alienated personality, fly your oblivious freak flag high, you’ll find you’re with the masses, that media keeps shoveling this crap as if anybody cares when the truth is…

These shows were not made for you. Come on, if you can drive, if you’re of college age or above, and you’re home watching these countdown shows the joke is on you. They skew young, kids who are locked inside with no options are the audience. But having been taken prisoner last night…

The recognizable were not so. I kept arguing that couldn’t be Jenny McCarthy, until someone on screen mentioned her name. I kinda get the boob implants which kickstarted her career. I wish it weren’t so, but media is run by old geezers impressed by hooters so it got her a leg up. But what has she done to herself now? Was it the lip implants? The cheek implants? Trying to look beautiful, she became anonymous, kinda like those plastic surgery freaks Jennifer Grey and Leeza Gibbons before her. Own what you’ve got, you’re unique, it’s your identity. And if this is the game you’re playing, to fit the looks and mores of television, you’ve lost the plot.

And Kathie Lee… I couldn’t tell it was her either!

But back to Ryan Seacrest. At least Dick Clark built that edifice, he had a right to host it. But Ryan’s like a record exec who never owned his own label, who never had his own money at risk. We give you a pass in the U.S. if you sit atop something you created. But caretakers? No way! As for Carson Daly… He’s too old. Yes, I might be ageist, but it would be one thing if Carson had any talent to begin with, and he doesn’t!

And speaking of talent…

One act after another came out and lip-synched and looked small.

But they could not turn down the opportunity, the exposure.

I don’t know what comes first, a clarification of who is really a star or a willingness of performers to say no. I enjoyed Mike Posner, but his heartfelt song “I Took A Pill In Ibiza” went by in a blur leaving no one but me satisfied. Thomas Rhett did three songs, ably, but he looked like a two-dimensional cartoon character trying to sell us breakfast cereal.

I give props to Alicia Keys, for her anti-makeup stance. But a young woman in attendance said Alicia was very brave. Which got me to thinking, if you were not beautiful could you take this risk? But one thing’s for sure, Ms. Keys is the purveyor of second-rate material, another vaunted star who doesn’t shine so bright but is anointed by the media so we are supposed to believe.

At least Fifth Harmony makes no bones about appealing to the still-developing youngsters. As for Panic! At The Disco…where’s the panic? Another B level act trying to stay in the game.

Which brings us to Mariah Carey. The evening’s designated train-wreck.

She delivered, that’s what you can count on her for. She’s long surrendered the crown of talent, that famous voice and range. Too many times she’s sung poorly live or not at all, tracks being her friend and last night…

Was a new low.

This is where we are folks. When you drop the mic, not caring that the fakery is being revealed. This is Ashlee Simpson on steroids. Now the media-industrial complex just thinks we at home are brain dead and if you see the face and hear the record that is enough. Then again, these are the same networks that sell us singing shows that don’t mint stars. But all the contestants want to be Mariah Carey, and the woman herself…is a complete joke!

How much further down this path can we go? Where pretty faces who can’t sing front songs about nothing? Music has abdicated its power. Who amongst today’s purveyors could be nominated for a Nobel decades hence? Damned if I know.

So…

The mainstream has become a sideshow.

That’s the story of 2016. How the puffed-up media that thought it ruled did not.

Fox News couldn’t kill Trump. It capitulated. And then its head, Roger Ailes, was ousted.

The “New York Times” assured us Hillary Clinton was gonna win, and then she didn’t.

And Viacom, the keeper of the TV hipster flame, continued to go down the tubes, most people believe it cannot be saved, Les Moonves didn’t want to merge it with CBS and be taken down the drain.

And “Rolling Stone” is now a pamphlet.

We are seeing a passing of the torch. From old media to new.

And the old media doesn’t like it.

The old media keeps excoriating Mark Zuckerberg, as if Americans were nincompoops who could not tell false from true and Facebook is more influential than any outlet with perceived gravitas. First and foremost, fake news did not sway the election, it just reinforced beliefs already extant. But I will say…people find Facebook more entertaining than television. It’s personalized, it’s about real people. I mean what would you even say to Jenny McCarthy? You got tons of people not to vaccinate their kids and now you’ve sliced and diced your face in a vain attempt to hold on to a smidge of stardom? And Ryan Seacrest is just a vessel, with no thoughts of his own. He’ll be anything you want him to be, just like the rest of today’s perceived “stars,” who care about fame more than art.

And what was up with those gloves? I kept hearing how cold it was in NYC but my Dark Sky app said it was 41, positively balmy for a New Year’s Eve. If you can’t even get the temperature right, why should I believe you on the real issues?

But the truth is no one’s home. No one’s in control. Not only are we not paying attention, those in charge don’t realize this. Advertisers keep pouring dollars into television because they don’t trust the online metrics yet the “Wall Street Journal” rates the commercials and I’ve seen almost none of them!

But if you’re pissed off about the above…

You’ve got the wrong perspective. We won. We killed the mainstream media. We stopped paying attention. We go online for our news and we want it immediately. We don’t want to be teased about what’s coming up, just give us the facts.

And the fact is next year there’s no way I’m staying home on New Year’s Eve.

I’m going out for dinner with friends and if the action fades I’ll turn the lights out, long before the ball drops.

Because I know and you know it can be New Year’s Eve any night of the year. We toppled Black Friday, everybody got the memo that Amazon is not only cheap every day, oftentimes it’s cheaper than the day after Thanksgiving!

We’ve become unmoored from convention. We have it our way every damn day.

And that’s great.

Now we’ve just got to clear some of the dead wood out of the way. It’ll happen. There will come a time when there will be no more of these shows.

And I can’t wait.

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Mark Sonder Awarded Emeritus Status for Being a Certified Special Events Professional

Mark Sonder Awarded Emeritus Status for Being a Certified Special Events Professional

Sonder Joins an Elite Group of 38 Worldwide

entertainment agency for meetings and conventionsMark Sonder, Chief Entertainment Officer at the award winning entertainment agency Mark Sonder Productions, Inc. has just been awarded Emeritus status on being a Certified Special Events Professional.

“The Emeritus title is reserved for event professionals who have achieved and maintained the CSEP credentials and who have provided continued support and commitment to the evolution of the events profession,” stated the Certification Committee of the International Special Events Society to Mark Sonder on being granted Emeritus CSEP certification status which is effective immediately. His reply, “This is a great way to cap off my company’s 30th Anniversary Year.”

Although not retired, as an emeritus designee, Sonder has permanent CSEP status and remains an active participant in an elite group of event professionals who value the advancement of the events industry.

Sonder, in his 3 decades in the meeting and event industries has always and will still be expected to uphold the highest standards of performance and professionalism that the CSEP designation represents. Mark was one of the first 17 people in the world to earn his CSEP commencing in 1993 in Toronto, Canada. There are only 38 other people in the world who have been awarded Emeritus status.

CSEP Certified Special Events Professional 202-369-1063Mark Sonder, MM, CSEP with his 30 year old firm, Mark Sonder Productions Entertainment Agency has sent artists to perform globally. From India to Lithuania, from The Philippines to Brasil. From Bermuda, and of course from sea to shining sea.

To book your music, entertainment and or production for your next event, call on Mark Sonder, MM, CSEP!

Contact:
msonder@marksonderproductions.com 
http://marksonderproductions.com 
+1-540-636-1640

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Three Decades Strong

Mark Sonder Productions, Inc. Three Decades Strong

International Music Agency Celebrates Its 30 Year Anniversary

Mark Sonder Productions 540-636-1640Mark Sonder, MM, CSEP and the Chief Entertainment Officer of the award-winning international music agency Mark Sonder Productions, Inc. is proud to announce his company has met another milestone–its doors have been open for 30 (thirty) uninterrupted years. Three Decades Strong. “We feel very blessed that the industry has continued to support us for 30 years and continues to do so,” stated Sonder.

Sonder, who worked as a musician in the bands of the late Frank Sinatra, the late Sammy Davis Jr., Tony Bennett, Cher, Linda Ronstadt and Burt Bacharach, amongst many others. His horn can be heard in the first six Diet Coke TV commercials as well as the infamous National Geographic theme. Sonder, with his company, has gone on to acquire and produce artists for meetings, events, concerts and casinos, including: Tony Bennett, Joan Jett & The Blackhearts, Blondie, Randy Crawford, Blood Sweat & Tears, John Mayer, Eddie Money and many others.

Commencing operations in 1985 as a sole proprietorship in New York City, Mark Sonder Productions, Inc. has expanded and matured into a national leader and pioneer in its many “firsts” in the event entertainment industry over its first 3 decades. First started from a one-bedroom apartment on the upper west side of Manhattan before the internet, to a company that acquired New York City’s premier Event and Destination Management Company, has had its musicians in major motion pictures, to being asked by producers of a major talent reality TV program to recommend talent, Mark Sonder Productions has booked headline entertainment in a number of continents around the globe where meetings are convened via video calls, Mark Sonder Productions, Inc. remains not only relevant today but is in demand for its talent buying knowledge and experience.

Mark Sonder Productions 540-636-1640This year will find the company, with its new website, continuing its leadership brand in obtaining local/regional and headline entertainment for meetings and conventions; booking 5-6 public dates per month in dinner clubs; getting the rights to advertise, book and promote the band “The Drifters” (NOT a tribute band); while Mark Sonder, MM, CSEP creator and senior music agent has joined yet another faculty instructing Event Marketing. Of course Mr. Sonder has literally written the book for the industry entitled, “Event Entertainment and Production,” and continues to be a subject matter expert while also being a Lecturer in Tourism Studies at The George Washington University.

So what are you waiting for?  Call on Mark Sonder Productions, Inc. and see what Mark can do for you! http://marksonderproductions.com Contact: +1-540-636-1640 or msonder@marksonderproductions.com 

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Mark Sonder Productions Batting 1000 Plus…Claim your FREE Checklist

Mark Sonder Productions Batting 1000

Plus…Claim your FREE Checklist

 

 

sonder-logoRight now at Mark Sonder Productions we are batting 1000! We want to share our good news with you and let you know of a current campaign we are running. We just set a goal to get 1000 “likes” on our Facebook page as well as 1000 “followers” on our Twitter page. Can you please help us continue to “Bat 1000?” Click and like/follow us today and checkout our good news below, as well as claiming your FREE Checklist!

1. We are celebrating the 10th Anniversary of the publishing of the most relied upon text in the area of entertainment for meetings, conventions, trade shows, expositions and events in the world. That book is, “Event Entertainment and Production,” written by Mark Sonder, MM, CSEP and the Chief Entertainment Officer at Mark Sonder Productions.

2. Speaking of anniversaries, next year will be the 30ieth anniversary of the creation of Mark Sonder Productions (originally Mark Sonder Music), commencing business in New York City in 1985!

3. A year of good business worldwide:
– This week the company is providing music for a large association at the Smithsonian Museum of Natural History in Washington DC, as well as a new product introduction for a corporation in Arlington, VA.
– Next week the company is sending speaker Nathan Schulhof, inventor of the MP3 Player and President of Future Technology Company, to India to deliver a keynote presentation at The Indian Institute of Technology.
– In addition, the company lists 21 cities in 15 States in the US that they will be placing musicians/headline entertainment in so far this year plus working in Europe and India.

4. Innovative Booking Practices. In Q4 2013 and extending into Q1 2014 sending out a speaker at no free (including no hotel and no r/t airline tickets) for corporate and association clients as Mark Sonder Productions lined up a Sponsor for this speakers expenses and fees!

MarkSonderBW“I am both honored and fortunate to continue to be relevant in this industry, where corporations and associations call on my company to provide them with world-class musicians, headline entertainment, speakers, and production support,” says Sonder.

Click here for your FREE checklist.

Thank you again for liking us on our Facebook page as well as following us on our Twitter page.

Have Mark book your next meeting/event which requires music or entertainment +1-540-636-1640 or msonder@marksonderproductions.com.

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10 Tips to Selecting The Right Speaker for Meetings & Events

10 Tips to Selecting The Right Speaker for Meetings & Events

Event Entertainment Agencies Do Not Only Handle Musicians.

 

nathanEvent entertainment companies do not only handle musicians. They can also provide you with other entertainment resources such as speakers and variety acts. Selecting the right speaker for your meeting can be a daunting task, as speakers are available in every fee range and specialty topic.

Your speaker selection is one of the most important elements in a successful meeting so you should ensure that the speaker’s expertise, background, and abilities fit your audience’s demographics and expectations. The National Speaker’s Association (NSA) suggests these ten tips when selecting a speaker,

1. Determine the needs of your audience. 
Thorough knowledge of the needs of your group is essential in selecting the right speaker. Does your meeting require that the audience leave with specific or technical information? Do you need someone to motivate the group to sell? Are you looking for after-dinner entertainment with a message?

2. Establish your date, time, and budget.
Start looking for a speaker as soon as the date for your meeting is set. Many speakers book engagements up to a year in advance and you will want to get on their calendar as soon as possible.

Consider how much time you have to fill and where that time falls in your overall program. If your time slot is flexible, a professional speaker can often tell you the right amount of time for the job. A professional can also make recommendations about the order of topics/speakers if one presentation will follow another. You may not want to follow a humorist with a detailed educational presentation.

Factor in the fee you are willing or able to pay for a speaker. Your search for a speaker can be narrowed or broadened based upon your budget.

BobCohenWeb3. Identify the type of speaker who will best match the needs of your audience. 
A speaker’s expertise in a given field may be the big draw, but a well-known name does not guarantee a professional presentation. High prices do not always mean high quality. Will your audience and the overall program benefit most from a celebrity; an expert in the field; a popular sports personality; a best-selling author; or a professional speaker who has a thorough knowledge of the appropriate topic?

4. Locate your resources.
Personal referrals are a great way to narrow your search. Ask colleagues for recommendations.  Speakers bureaus locate and book speakers according to your specifications and needs. A bureau can locate speakers and quote fees. Many bureaus specialize in particular speakers such as celebrities, authors, or athletes. 

5. Review your options and interview your speaker candidate agents.
A professional speaker will be a real partner in this process. Often they will ask questions about the needs of your audience and what they can accomplish for you. Ask your candidates for references and, if they are speaking in your area, ask if you can attend the program and observe them in action.

Assure that a potential speaker has addressed groups similar to yours. Talk with them about their experience. Ask for a biography, testimonials, and videos of their presentations, preferably before a live audience.
Find a speaker who will tailor his or her presentation to your group.  

RichardLustigWeb6. Select your speaker.
Hire a professional and you will hire an ally. Professional speakers understand that your reputation is riding on their performance. Their experience with hundreds of audiences can add to your peace of mind and to the success of the event.

When selecting your speaker, consider that you are not only paying for the time the speaker is on the platform but also for the hours spent researching, preparing, and customizing the presentation. Some speakers may negotiate their fees when they are doing more than one program for you or when they are allowed to sell their products. Ask about your options.

7. Get it in writing. 
You should have a letter of agreement or contract that clearly outlines the expectations of both you and your speaker. Consider:
– travel arrangements and transportation
– accommodations and meals
– fees, reimbursements, and payment terms
– whether you want the speaker to attend social events
– if the speaker may sell products and if so, how this will be handled
– an agreement on any audio or videotaping of the presentation
– cancellation policies
– audio/visual requirements
– legal implications, if any, your contract may contain.

8. Work with your speaker. 
Share information about your group or company. This will help the speaker become familiar with your organization, while facilitating a customized presentation.

Send the speaker your newsletters or anything which would include the names of key people, buzz words, or insider news and views. Give the speaker a clear outline of what you expect. Be specific about the size and demographics of your audience. Let the speaker know in advance about other speakers on the program. This gives the speaker the opportunity to build on (and not duplicate) what the other speakers say.

KatieHarman29. Set the stage.
Make sure the room is set up for optimum impact. Consider the number of chairs and how they are arranged. Also consider room temperature and lighting.

Stay on schedule. Although a professional will be able to “make up” time or slow things down if needed, keeping your program on schedule will allow your audience to get the full impact of the program you have created for them.

Your speaker should be able to provide you with a good introduction of themselves and their topic. The introduction should be short, energizing, and create positive expectations.

10. Evaluate the results.
Have your audience complete evaluations on the speaker and his/her presentation. This will allow you to gauge your results and plan for future programs. Send copies of the evaluations to your speaker.

Call Mark Sonder Productions, Inc. today to engage your speakers, musicians, entertainment and production at +1-540-636-1640.

Photos: Top, Nathan Schulhof, inventor of the MP3 Speaker; Middle, Dr. Robert Cohen, PhD & Shaman, Health & Wellness; Middle with book, Richard Lustig, Learn How to Increase Your Chances of Winning The Lottery; Bottom, Katie Harman Miss America 2002, Health & Wellness

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Award Winning Music & Talent Agency Mark Sonder Productions Celebrates 28 Successful Years in Business

Award Winning Music & Talent Agency Mark Sonder Productions Celebrates 28 Successful Years in Business

Event Entertainment and Production Company Mark Sonder Productions Celebrates Anniversary

sonder-logoMark Sonder, who is a Master of Music, a Certified Special Event Professional and the Chief Entertainment Officer at the award winning worldwide event entertainment agency Mark Sonder Productions, Inc. is proud to announce that his company is celebrating 28 years in business.

Throughout his long career, Sonder, who authored the industry-wide accepted text, “Event Entertainment and Production,” has contributed to a dozen other books and has presented seminars in countries all over the world.  Sonder is quoted in multiple trade publications, and has authored many articles in own his industry’s various trades publications. 

Sonder, who has been a founding member of three professional trade associations, explains that, “As our company continues to grow in a contracting economy, we have just added The Temptations Revue: A Tribute feat. Hall of Famer Nate Evans to our roster, as well as another employee and summer intern.” “Our longevity stems from giving our clients what they are looking for – whether it be Jose Cid, the international pop/rock superstar from Portugal, or Joan Jett & The Blackhearts, or Blondie here in the U.S.,” Sonder states.

MarkSonderBW“We go above and beyond for every client, regardless of the need, time or location.” From working on major motion pictures on the big screen to various appearances on the small screen, and from holding the record for most amount of headline entertain

ers booked for a corporate event to sending out solo pianists for cocktail hours, Sonder has created careers in his 28-year experience.  “Without our repeat clients, who continue to support our fine artists delivered with great customer service, we would not be here and we thank them so very much,” explains Sonder. 

After working with everyone from Frank Sinatra to Cher, from Gypsy and Sugar Babies on Broadway to the National Ballet of Marseille and Radio City Music Hall Christmas Show, to being on tour with the late Nelson Riddle and Linda Ronstadt, Mark Sonder has done business with some of the greatest artists and performers.  Top 10 recording artist Eddie Money says, “Mark Sonder Productions is the industry expert.  They are great to work with because they know all the ins and outs of the business.” Mark Sonder is also a Lecturer of Tourism Studies for the Masters of Tourism Administration degree program at The George Washington University in Washington DC.  Because of his extensive experience and constant mentoring, Successful Meetings and Meeting News magazines have dubbed Sonder a Meeting Industry Guru.

About Mark Sonder Productions
Mark Sonder Productions, Inc. is an award winning entertainment agency for special events, meetings, conventions, trade shows, expositions, concert and casino facilities worldwide whose work has been featured in The Boston Globe; The San Francisco Chronicle; The Miami-Herald; United Press International; as well as on FOX and CBS Money Watch.

The talent agency enjoys both exclusive and non-exclusive relationships with headliners, musicians, comedians, theatrical productions and lecturers.  Talent Buying: The company’s 28 years of contracting has given the firm the knowledge and experience to represent clients and end users in a very strong position.

Mark Sonder Productions is a privately held company and has been proudly delivering excellent customer service to the U.S.A. and abroad since 1985.

 

Images: Logo of Mark Sonder Productions, photograph of Mark Sonder (below)

 

 

 

 

 

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Entertainment Agency Specialist, Mark Sonder, CEO Mark Sonder Productions, Named as Columnist at Meetings Focus Magazine

Entertainment Agency Specialist, Mark Sonder, CEO Mark Sonder Productions, Named as Columnist at Meetings Focus Magazine

“We are excited that Mark has decided to share with us his knowledge and experience on music, entertainment and production for meetings and events.” –Tyler Davidson, Meetings Focus Magazine

 

 

MarkSonderWebWashington DC February 26, 2013: Entertainment agency specialist, Mark Sonder, Chief Entertainment Officer at Mark Sonder Productions has been asked to be a contributing columnist for Meetings Focus Magazine, the leading monthly meeting planning and destination trade magazine.  It will be a “Tips of the Trade” column, from the event entertainment industry expert, Mark Sonder. The initial column will appear in their March issue.

This news has been widely reported today in:
-CBS Money Watch http://cbsn.ws/ZGCjip

-Boston Globe http://bo.st/Yy6Wjr
-SF Chronicle http://bit.ly/YVUlZj
-Miami Herald http://bit.ly/Zy5oc2
-United Press International http://bit.ly/13QMwWi
-LA Daily News http://bit.ly/Yy796i

Tyler Davidson, the Chief Content Director, of Meetings Focus Magazine said of Mark Sonder, “We are both delighted and honored to have Mr. Sonder contribute his words and concepts to our magazine and our readership. We are excited that he has decided to share with us his knowledge and experience on music, entertainment and production for meetings and events.”

Sonder is the author of the first and only full-length book on music, entertainment, speakers, headline entertainment and production for the meetings, events, hospitality and tourism industries entitled, “Event Entertainment and Production.” Wiley & Sons is the publisher.

Mark Sonder is also mentioned and/or contributed to 12 other books. His articles have been published in over 30 magazines and he has been interviewed for over 20 articles in various trade publications. Besides his writings, Mark Sonder is a Certified Special Events Professional as well as a Lecturer in Tourism Studies for the Master of Tourism Administration Degree Program at The George Washington University in Washington DC.  In addition, Sonder just completed six years instructing at the Harrah’s Hotel School at the University of Nevada at Las Vegas.

MeetingsFocusFurthermore, Sonder is the Chief Entertainment Officer at Mark Sonder Productions, Inc., a 28 year old award winning entertainment talent agency and music agency, that delivers complete program packages to corporations, associations, facilities, casinos, concerts and special events worldwide.

Telephone: +1-540-636-1640

 

 

 

 

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The Complete List of Grammy Award Winners Revealed

Everybody Loves a Winner, Especially at Their Meetings and Events!

The Complete List of Grammy Award Winners Revealed…

 

LightbulbIdeaIt happens at staff meetings across the globe–the team asking itself who should we invite to be the musical entertainment at our next annual meeting, convention, trade show, exhibition, congress, or event?  Well…the answer may have gotten a little easier to make. Now that the Grammies have been handed out, the lightbulb can be illuminated!  Call on Mark Sonder Productions at +1-540-636-1640 to inquire as to the availability as well as price for your favorite Grammy Award winning artists or other entertainers as well.

THE COMPLETE LIST OF WINNERS:

Record of the Year

“Somebody That I Used to Know,” Gotye and Kimbra

Album of the Year

“Babel,” Mumford & Sons

Song of the Year

Jack Antonoff, Jeff Bhasker, Andrew Dost and Nate Ruess (“We Are Young,” Fun. and Janelle Monáe)

New Artist

Fun

Pop Solo Performance

“Set Fire to the Rain (live),” Adele

Pop Performance, Duo or Group

“Somebody That I Used to Know,” Gotye and Kimbra

Pop Instrumental Album

“Impressions,” Chris Botti

Pop Vocal Album

“Stronger,” Kelly Clarkson

Dance Recording

“Bangarang,” Skrillex and Sirah

Dance/Electronica Album

“Bangarang,” Skrillex

Dance Recording

“Bangarang,” Skrillex and Sirah

Traditional Pop Vocal Album

“Kisses on the Bottom,” Paul McCartney

Rock Performance

“Lonely Boy,” the Black Keys

Hard Rock/Metal Performance

“Love Bites (So Do I),” Halestorm

Rock Song

Dan Auerbach, Brian Burton and Patrick Carney (“Lonely Boy,” the Black Keys)

Rock Album

“El Camino,” the Black Keys

Alternative Music Album

“Making Mirrors,” Gotye

R&B Performance

“Climax,” Usher

Traditional R&B Performance

“Love on Top,” Beyoncé

R&B Song

Miguel Pimentel (“Adorn,” Miguel)

R&B Album

“Black Radio,” Robert Glasper Experiment

Rap Performance

“___ in Paris,” Jay-Z and Kanye West

Rap/Sung Collaboration

“No Church in the Wild,” Jay-Z, Kanye West, Frank Ocean and The-Dream

Rap Song

Shawn Carter, Mike Dean, Chauncey Hollis, Kanye West and W. A. Donaldson (“___ in Paris,” Jay-Z and Kanye West)

Rap Album

“Take Care,” Drake

Urban Contemporary Album

“Channel Orange,” Frank Ocean

Country Solo Performance

“Blown Away,” Carrie Underwood

Country Performance, Duo or Group

“Pontoon,” Little Big Town

Country Song

Josh Kear and Chris Tompkins (“Blown Away,” Carrie Underwood)

Country Album

“Uncaged,” Zac Brown Band

New Age Album

“Echoes of Love,” Omar Akram

Improvised Jazz Solo

“Hot House,” Gary Burton and Chick Corea

Jazz Vocal Album

“Radio Music Society,” Esperanza Spalding

Jazz Instrumental Album

“Unity Band,” Pat Metheny Unity Band

Large Jazz Ensemble Album

“Dear Diz (Every Day I Think of You),” Arturo Sandoval

Latin Jazz Album

“¡Ritmo!,” The Clare Fischer Latin Jazz Big Band

Gospel/Contemporary Christian Music Performance

“10,000 Reasons (Bless the Lord),” Matt Redman

Gospel Song

Erica Campbell, Tina Campbell and Warryn Campbell (“Go Get It,” Mary Mary)

Contemporary Christian Music Song

Jonas Myrin and Matt Redman (“10,000 Reasons (Bless the Lord),” Matt Redman)

Gospel Album

“Gravity,” Lecrae

Contemporary Christian Music Album

“Eye on It,” TobyMac

Latin Pop Album

“MTV Unplugged Deluxe Edition,” Juanes

Latin Rock, Urban or Alternative Album

“Imaginaries,” Quetzal

Regional Mexican or Tejano Album

“Pecados y Milagros,” Lila Downs

Tropical Latin Album

“Retro,” Marlow Rosada y La Riqueña”

Americana Album

“Slipstream,” Bonnie Raitt

Bluegrass Album

“Nobody Knows You,” Steep Canyon Rangers

Blues Album

“Locked Down,” Dr. John

Folk Album

“The Goat Rodeo Sessions,” Yo-Yo Ma, Stuart Duncan, Edgar Meyer and Chris Thile

Regional Roots Music Album

“The Band Courtbouillon,” Wayne Toups, Steve Riley and Wilson Savoy

Reggae Album

“Rebirth,” Jimmy Cliff

World Music Album

“The Living Room Sessions Part 1,” Ravi Shankar

Children’s Album

“Can You Canoe?,” The Okee Dokee Brothers

Spoken Word Album

“Society’s Child: My Autobiography,” Janis Ian

Comedy Album

“Blow Your Pants Off,” Jimmy Fallon

Musical Theater Album

“Once: A New Musical,” Steve Kazee and Cristin Milioti, artists; Steven Epstein and Martin Lowe, producers; Glen Hansard and Marketa Irglova, composers/lyricists

Instrumental Composition

“Mozart Goes Dancing,” Chick Corea (Chick Corea and Gary Burton)

Instrumental Arrangement

“How About You,” Gil Evans (Gil Evans Project)

Producer of the Year, Nonclassical

Dan Auerbach

Producer of the Year, Classical

Blanton Alspaugh

Remixed Recording, Nonclassical

“Promises (Skrillex and Nero Remix),” Skrillex, remixer

Classical Instrumental Solo

“Kurtág & Ligeti: Music for Viola,” Kim Kashkashian

Classical Vocal Solo

“Poèmes,” Renée Fleming (Alan Gilbert and Seiji Ozawa; Orchestre National de France and Orchestre Philharmonique de Radio France)

Contemporary Classical Composition

“Hartke, Stephen: Meanwhile — Incidental Music to Imaginary Puppet Plays,” Stephen Hartke (Eighth Blackbird)

Short Form Music Video

“We Found Love,” Rihanna and Calvin Harris

Long Form Music Video

“Big Easy Express,” Mumford & Sons, Edward Sharpe and the Magnetic Zeros and Old Crow Medicine Show

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ChecklistMan2c

Hiring Headline Entertainment: The Offer and The Contract

Hiring Headline Entertainment: The Offer and the Contract

An Offer is a blueprint for the pending Contract.

If the artist accepts the offer, you are obligated to move forward toward a contract. If the artist declines the offer, neither party has a further obligation. If you still want to procure this entertainer, you can make an alternative offer, in writing. (Everything must be in writing to form a binding agreement.)

If the artist accepts your offer, an entertainment professional can provide invaluable assistance in drawing up the contract. Most contract arrangements have two parts:

• The actual contract. This spells out in detail the who, what, where, when and how.

• Rider(s) or addendum(s) to the contract. This can be in the form of one large rider or separate components, broken out into a sound rider, light rider, a food-and-beverage rider, etc. These riders are made part of and attached to the contract. The contract may be one to three pages, with the rider(s) adding another 50 pages. It is not uncommon for riders to specify limo service for the artist or speaker, specific brands of bottled water to have on hand or 300-threadcount Egyptian cotton bed sheets.

ChecklistMan2cWhy you need an entertainment management company

There’s a good reason to use corporate entertainment companies. First of all, you probably will never meet with an artist’s exclusive agent in person. After an initial conversation with an exclusive agent, future conversations will most likely be handled by one or more assistants. The agent is interested in completing the paperwork and collecting the money. Once that is done, his or her job is complete. The agent never goes to the job site to oversee the artist’s performance. In contrast, a good corporate entertainment company takes a full-service approach. In addition to handling the paperwork and financials, staff will control communication and one or more representatives will be present during your event. They can also act as the show’s producer and oversee the rider requirements if the planner or organizer transfers that responsibility to them. Note: The entire obligation to fulfill the rider requirements rests with the event organizer, as the purchaser.

Joshua Jones, director of sales at Painted Desert Gold Club, feels that “using a corporate entertainment company is beneficial.” That’s especially true if you are new to booking name entertainment and have not had the experience of negotiating a rider, he says. “An entertainment company can often negotiate more cost out of riders than the fee that they charge.”

And of course, an entertainment booking agency works with many celebrities and agents regularly, while a planner may only have an occasional need to book one. As a result, the celebrities’ agents have more riding on a deal with an entertainment company that may bring them two, three or 10 engagements a year. “That gives the entertainment booking agency more leverage, and agents will be more flexible in negotiations with them,” Jones says.

For a FREE Event Entertainment Offer Form Template, please click here or click on the man holding the clipboard!

Mark Sonder Productions, Inc. Headline Entertainment and Event Production www.marksonderproductions.com +1-540-636-1640.

 

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JoseCid80web

Hiring Entertainment: 6 Steps That Guarantee You’ll Rock The House

Hiring Entertainment: 6 Steps That Guarantee You’ll Rock The House

Entertainment comes in all varieties, in all languages, and transcends all borders, so booking headline entertainment means making choices from among a vast number of options. For the uninitiated, it can be a crazy and tedious process.

 

Entertainment comes in all varieties, in all languages, and transcends all borders, so booking headline entertainment means making choices from among a vast number of options. For the uninitiated, it can be a crazy and tedious process.

You must first determine what fits your client’s needs and expectations, based on the event’s goals and objectives. That way you can provide an entertainment management company with an audience profile that helps them find the most appropriate speaker or headline entertainer. Here’s a step-by-step guide to the process.

JoseCid80webSix simple steps to booking
1. Research the needs of the audience and identify the appropriate resources to fill these needs. A keynote speaker should speak to issues that hit home with your target audience and “connect” with them. When it comes to entertainment, be it a soloist, band or stand-up comic, the audience demographic is critical. Typically, the age of the audience plays the largest role, since age tends to dictate music taste.  (See below chart of Genres to consider)

2. Select an artist. This works best if you or your client either select the top five headliners you would like to have appear at your meeting or event, or prepare an approximate budget and category of music/entertainment/speaker to narrow the list of options.

3. Have your agent or corporate entertainment company make a written offer to the artist. Remember, an agent can offer you only the artists on the agency’s roster. If the artists you choose are represented by more than one agency, you must contact more than one agent or just one corporate entertainment company. Key point: It is common to lose headliners when clients are not able to act quickly enough to secure the act. So be prepared and empower your corporate entertainment company to make a reasonably quick decision.

4. If the entertainer accepts the offer, sign a contract for entertainment services. Once the artist accepts your written offer, it is very difficult to turn back. Are you prepared to make a 50 percent deposit when and if a headline entertainer accepts your offer?

5. Secure production for the show or have your corporate entertainment company provide the product and services.

6. Monitor the production process and evaluate the outcomes.

nathanschulhofDuring the selection process, your entertainment company should provide you with not only a list of headliners, but also their picture, biography and possibly their routing information, availability and cost. Your entertainment company can supply the planner with the headliner’s tour history, including venues, and their typical audience size, if applicable, as well as ticket prices.

Genres to consider: The Mark Sonder Productions 20 music formats
• Adult contemporary
• Alternative
• Blues
• Children’s entertainment
• Christian
• Classical
• Comedy
• Country
• Dance
• Folk
• Holiday
• Jazz
• Latin
• Pop
• Reggae
• Rock
• Urban
• Variety
• World music
• ’20s, ’30s, ’40s, ’50s, ’60s, ’70s, ’80s, ’90s, ’00s, ’10s

Mark Sonder Productions, Inc. Headline Entertainment and Event Production www.marksonderproductions.com +1-540-636-1640

Photos:
Top, José Cid in concert
Bottom, speaker Nathan Schulhof, inventor of the MP3 Player 

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